Simply wireless is in agreement with 2ergo (mobile marketing solutions provider).  The idea is to create integrated SMS campaigns and mobile websites to enable the firm to better communicate with new and existing customers in an effort to bolster its acquisition and retention efforts. As per the deal, 2ergo will be licensed by Simply Wireless Via product to set up targeted SMS campaigns while 2ergo Swift will enable the company to create mobile web pages.

Their Target is to embrace mobile marketing to upsell products and services as well as connect with new consumers–campaigns will include opt-in SMS reminder alerts within a month of a customer’s contract renewal date alongside targeted promotions for a new device or pricing plan. For Simply wireless promotion and coupons consumers will be impelled to text in a short code to sign up.

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