Sharp gazing at China Mobile Market for expansion

According to President Mikio Katayama (Sharp corp), Sharp Corp aims to sell as many as cellphone handsets in China a market the Japanese company entered in June, in two years as it does in Japan. In japan 13 million mobile phones have been sold by Sharp in the year ended March’08.

New market strategies are planned to expand its mobile phone lineup by launching lower-priced phones on top of existing high-end models, Katayama said. Also Sharp aims to boost annual sales of its Blu-ray high-definition DVD-related products, such as Blu-ray recorders, players and components, to $4.6 billion by 2012, up from an estimated 100 billion yen this year, he added.