Former Cisco President and General Manager to run Ipanema Technologies (USA)

Former Cisco President and General Manager Reza Mahdavi have been appointed as the president of Ipanema Technologies, a leader in application traffic management systems for wide area networks. He will be heading the worldwide operations and will be based in its U.S. headquarters. After 14 yeras in Cisco, Mahdavi joins Ipanema, initially as head of global and strategic partners, then president of emerging and developing countries in Europe, Middle East and Africa (EMEA) and, most recently, as vice president of corporate affairs in San Jose, California.

According to Jean-Yves Leclerc, CEO of Ipanema Technologies, Reza has an extraordinary wealth of knowledge in cutting edge networking technology combined with a passion for excellence in global business leadership. Given his unique blend of talents and experience, I fundamentally believe that Reza will take Ipanema to the next level of opportunities and growth.”
Mahdavi said, For 14 years, I worked for one of the best companies in the world and helped bring the most advanced communication technologies to our customers. I expect to use my experience to do the same for Ipanema. We offer a layer of solutions that guarantees service level agreements (SLAs) over existing wide-area networks. With ever more demands on the networks, the ability to provide predictable level of service to end users has become the next frontier in this industry. That is exactly what we at Ipanema guarantee to deliver with our autonomic networking capabilities.”

European enterprises have taken strong advantage of advanced managed services from telecoms, and Ipanema has played a crucial role in that. We are bringing best practices from Europe to North American service providers and enterprises. The time is right for this, witnessed by the growing demand we see for managed services here. As a result, we anticipate that about half of our revenue within three years will be derived from the North American market,” he further added.

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