Alfa announces more than 60 % reduction in SMS & MMS tariffs (Lebanon)
Alfa, the mobile operator, announced more than 60 per cent reduction in SMS prices for all postpaid and prepaid subscribers with effect from March 18, 2009.
With this measure, Alfa has cut down the local SMS price to 0.09 USD for both postpaid and prepaid (i.e. to 0.36 unit), instead of 0.20 USD for postpaid lines (Alfa Classic) and 0.272 USD, i.e. 1 unit for prepaid lines (Alfa Active).
As per the international SMS price, it was cut down to 0.18 USD for postpaid lines instead of 0.2 USD and to 0.2 USD (i.e to 0.81 unit) for prepaid lines instead of 0.272 USD (i.e. 1 unit). The MMS price for postpaid lines was also reduced to 0.15 USD. While the prepaid subscribers will enjoy the new reduced MMS price of 0.36 USD (1.46 units).
Mr. Samer Salameh, Chairman and CEO of Alfa commented on the new reduction: “The new reduction so introduced
aims at providing once more the best added value to our customers and it is meant to accelerate the growth of the Lebanese mobile sector. We believe that these offers will create a new trend in this sector, impact user behaviour and be the driving force behind its new revival.”
Alfa has recently launched an extensive upgrading process that will lead to the expansion of the network and more
reduced tariffs in the coming months.
Alfa is planning to increase its customer base by an additional 400,000 as part of a rapid and committed expansion
plan to reach 1 million subscribers by the end of 2009.
About Alfa
Alfa is the brand name of one of the two Lebanese mobile networks owned by the Republic of Lebanon. Alfa is managed by Orascom Telecom Holding (OTH) starting February 1, 2009.
Alfa capitalizes on its expertise in the telecom field in order to deliver a global and professional solution for the GSM sector in Lebanon. Its main target is to reach one million subscribers by end of 2009.
For more information visit www.alfa.com.lb
About Orascom Telecom
Orascom Telecom is a leading international telecommunications company operating GSM networks in high growth markets in the Middle East, Africa and South Asia, having a total population under license of approximately 453 million with an average mobile telephony penetration of approximately 46% as of September 30th, 2008. Orascom Telecom operates GSM networks in Algeria (“OTA”), Pakistan (“Mobilink”), Egypt (“Mobinil”), Tunisia (“Tunisiana”), Bangladesh (“banglalink”), Zimbabwe (“Telecel Zimbabwe”), and North Korea (“Koryolink”). Through its subsidiary Telecel Globe, OTH also operates in Burundi, the Central African Republic and Namibia. Orascom Telecom had over 79 million subscribers as of September 30th, 2008.
Orascom Telecom is traded on the Cairo & Alexandria Stock Exchange under the symbol, and on the London Stock Exchange its GDR is traded under the symbol. For more information visit: www.orascomtelecom.com
