Lycamobile announces it has reached first-year subscriber target (UK)
www.WirelessFederation.com/news: British Mobile Virtual Network Operator (MVNO) Lycamobile announced that it has reached its target of 1.2 million subscribers within the first year of operation. The operator, targeting the ethnic markets in UK, said that its sign-ups have been driven by customers looking for ‘no-commitment’ mobile service and low cost international calls. Lycamobile stated that over 80% of the calls made by people using its service are to international destinations.