Telstra sales revenue down by 2.5%

www.WirelessFederation.com/news: Amid accelerating fixed line customer losses, 2.5% decline in sales revenue has been reported by Telstra going down to A$12.3 billion ($10.9 billion). Flat EBITDA of A$5.3 billion has also been reported by the operator while the free cash flow of the company was up 37% to A$2.6 billion.

Challenging market conditions due to changing calling behaviors and stronger price competition has lead to the decline in the revenue.

According to CEO David Thodey, the company has seen a decline in adjusted revenues in the first half despite good performances in mobile data, wireless broadband and IP data but Telstra will continue to invest in new products and services and improved customer service so that it can return to revenue growth, and regain the market share that we have lost in this half.