MTN, FIFA launch ‘1Goal: Education for All’
www.WirelessFederation.com/news: ’1Goal: Education for All’, a mobile campaign has been started by South African operator MTN in partnership with FIFA, ahead of 2010 Fifa world Cup to enable millions of mobile users to participate in advancing global education. Under this campaign, MTN and its partners will collect names and support from the public, footballers, and celebrities to petition all governments to meet their Education for All targets by 2015.
The aim behind this campaign has been classified as providing good quality public education to all children and adults by 2015 and prioritizing those who are currently missing out on an education, getting them into school, and making sure that once they’re in school, they get the chance to learn with qualified teachers.
An international communications campaign will also be run by the operator to harness public support for 1Goal, coordinated by the Global System for Mobile Communications Association. The association will enable millions of people to sign up via a host of mobile response mechanisms
