40% Blackberry user in the USA to stick to their brand

www.WirelessFederation.com/news: Apple’s iPhone is preferred by 40% of Blackberry users as their next smartphone purchase. However, a third of them would also switch to the Android operating system. The users of the two rival handsets are also very loyal as 90% plan to stick with their current brand when buying their next phone.

According to a latest research carried out by a research agency, the debut of Nexus One on January 5 has affected the research as awareness of the Android operating system jumped six points to 66% from 60%.

The results also show that the restlessness of Blackberry users with their current brand hasn’t just been driven by the allure of iPhone and rather, Blackberry as a brand just isn’t garnering the loyalty seen with other mobile operating systems.