US mHealth Market examined by CSMG
CSMG, the strategy division of TMNG Global has unveiled a report on the state of the US mobile health (mHealth) market. According to CSMG, while the mHealth market presents significant growth opportunities, when taking into account device, software, connectivity and overall service revenue streams, the market and ecosystem are fragmented, creating challenges for any single player to address the full breadth of opportunities.
According to TMNG Global Chairman and CEO, Rich Nespola, mHealth is well positioned to address the needs and evolution of the US health care delivery because it provides cost-efficient care delivery and increases access to quality health care.
In her opinion, the proliferation of embedded wireless connected devices and Smartphone growth creates significant transformational opportunities to deliver cost-effective and viable mobile health care options. However, broader reform of the health care industry structure is needed to reach the full potential for integrating mHealth into the US health care delivery system.
The report expects the mHealth market to reach an estimated $4.6 billion (£3.1 billion) opportunity by 2014, however it also says that the market will be fragmented across many solutions and device types.