Apple Unveils iPhone

WirelessWeek writes…As expected, Apple Computer Chief Executive Steve Jobs used his keynote address at MacWorld today to unveil the highly anticipated iPhone. The company’s shares were up more than 5% on the news.

The handset, which runs on Mac OS X, will play music as well as make calls and also is designed to sync media, e-mail accounts, photos and more. The iPhone features a 3.5-inch color screen and a digital camera.

The iPhone will forgo a traditional keyboard and instead feature Multitouch technology, which was developed to ignore unintended touches.

Wireless analyst Jeff Kagan expects Apple to receive a bounce from the iPhone announcement, but does not see it making a big difference to the industry competitors. “This (announcement) is similar to other moves from Disney, ESPN and others. Some work and some don’t,” he says. “I think Apple could do well with this, but we’ll have to wait and see. We thought ESPN would do well and they didn’t.”

Cingular Wireless is expected to be the first U.S. carrier to offer the iPhone, although that has not yet been confirmed by the companies.

  Telecom