- December 3rd, 2008
- 11:04 am
Promising to make Eid Al Adha special for customers, du has announced a special offer of off-peak rates for international calls and discounted SMS rates of 15 fils, instead of 18 fils, for local SMS and 45 fils, instead of 60 fils, for international SMS from Sunday 7 December to Wednesday 10 December. In addition to this, du mobile TV customers can watch Al Majd TV’s ‘live’ feed from Mecca at a nominal cost of AED 10 a month. Customers need to SMS ‘almajd’ to 1155 to subscribe to this service.
Farid Faraidooni, EVP Commercial, du, said: “On behalf of the du family, I extend my warm greetings to the UAE leadership, du customers and people of the UAE on the occasion of Eid Al Adha.”
About du
du, the integrated telecom service provider in the UAE, launched mobile telecommunication services on 11 February 2007 across the UAE in addition to internet and pay TV services in some of the free zones of Dubai. Call Select, the first of du’s nationwide Fixed line services for voice telephony, was launched in July 2007.
Among du’s many firsts is its historic Number Booking Campaign for both individuals and business, Pay by the Second billing system, Mobile TV, Mobile Payments, first of its kind ‘WoW’ recharge card (which offers customers the choice between more credit and more time) and Self Care. du business offers include Closed Business User Group and preferred International Destinations.
du’s retail network, currently numbering 24 du shops located in strategic locations across all emirates, was launched on 25 February 2007, supporting the delivery of du services to customers.
du is 40 percent owned by the UAE Federal Government, 20 percent by Mubadala Development Company, 20 percent by Emirates Communications & Technology Company LLC and 20 percent by public shareholders. It is listed on the Dubai Financial Market (DFM) and trades under the name du.
About Wireless Federation
Wireless Federation is an industry research conglomerate headquartered in London, United Kingdom. The mandate of the Wireless Federation is to provide its members and customers industry knowledge that can further enhance their understanding of the wireless industry. Wireless Federation conducts bespoke research and produces boxed reports in collabaration with Industry Bodies, Telecom Operators for Issues that revolve around ARPU, CHURN and Loyalty.
They have been associated with more than 225 mobile operators globally to set their Pricing/ Tariff Strategies, Go-To-Market Strategies for Mobile Advertising, Mobile Payments, Cutting VAS among others amongst 59 countries globally.
For more information, please visit www.wirelessfedeartion.com
Wireless Mobile Telecom Wireless News
- December 3rd, 2008
- 10:47 am
Azure Media , the mobile marketing, advertising and strategy firm debuts Zala™(myzala.com), the first mobile money transfer application developed exclusively for Blackberry® devices at the 2008 Blackberry® Developer’s Conference. Zala™ is the first dual consumer-to-consumer and business-to-consumer application in the financial services space that leverages the BlackBerry® Enterprise Server (BES) and the BlackBerry® Mobile Data System (BMDS). The tremendous value of the Zala™ application is that it permits secure person-to-person transactions on a unified communication platform, which creates an optimized user experience and equally optimized enterprise deployment, maintenance and security strategy for any organization that is considering mobile banking, bill presentment or payment as a commercial service.
“We decided that the first release of Zala™ was most suitable for BlackBerry® consumers because this is a user group that wants instant information, instant transactions, security and an easy way to manage their personal finances. We wanted to eliminate the challenges associated with wiring money when we were developing our consumer-to-consumer edition of Zala,” said CEO, Brian Lisi. “Texting is not for everyone,” said Ron Espinosa, Vice President of Development, “Zala™ differs from similar apps because it’s a rich application, not a SMS-based messaging system, rather the Zala™ interface capitalizes on the large Blackberry display and trackball navigation.” “We wanted Zala™ users to experience mobile computing, so usability was a critical factor to simplify complex processes and to bolster user adoption,” stated Tamecca Anthony, Chief Marketing Officer.
Aside from making sending and receiving money easier for consumers, the second release of Zala™, which is scheduled for the 2nd quarter of 2009, will allow “corporate or enterprise” users to use Zala™ as an alternative payroll and expense management service. Zala™ comes out at a time when the American public is demanding greater corporate accountability. “We think that the Zala™ application will curtail ‘corporate binge spending.’ Corporate finance administrators can easily adjust ‘the controls’ on a Zala account including spending limits, restrictions, replenishment amounts and reimbursements. This is made possible in the mobile environment because we harnessed the power of the Blackberry® Enterprise Server and devised a platform that was centered around Blackberry’s adherence to unified communication,” said Joe Bambara, Senior Solutions Architect.
About Azure Media
Founded in 2004, Azure Media is a full service mobile marketing, advertising and strategy firm, headquartered in New York City. Our primary objective is to leverage mobile technologies into engaging marketing concepts and mobile computing applications.
The cornerstone of our technology platform and philosophy is rooted in FIA (Find, Inform and Alert) using three correlating technologies:
* LBS (Location Based Services)
* 2-D scanning
* Mobile Messaging
The mobile concepts devised by Azure Media can be integrated into existing traditional advertising campaigns or implemented as standalone campaigns that target one customer at a time. Azure Media is also the premiere mobile merchandising developers and creators of FIA Touch, an interactive and mobile digital signage solution.
Azure Media is proud member of several trade organizations and development communities including Mobile Marketing Association and an authorized Blackberry Enterprise developer.
For more information, please visit www.azuremedia.com
About Wireless Federation
Wireless Federation is an industry research conglomerate headquartered in London, United Kingdom. The mandate of the Wireless Federation is to provide its members and customers industry knowledge that can further enhance their understanding of the wireless industry. Wireless Federation conducts bespoke research and produces boxed reports in collabaration with Industry Bodies, Telecom Operators for Issues that revolve around ARPU, CHURN and Loyalty.
They have been associated with more than 225 mobile operators globally to set their Pricing/ Tariff Strategies, Go-To-Market Strategies for Mobile Advertising, Mobile Payments, Cutting VAS among others amongst 59 countries globally.
For more information, please visit www.wirelessfedeartion.com
Wireless Mobile Telecom Wireless News
- December 3rd, 2008
- 8:50 am
Nokia Corp has announced that it has completed its offer to acquire Symbian Limited. All conditions to Nokia’s offer to acquire Symbian Limited have been satisfied and it has received valid acceptance of greater than 99.9% of the total Symbian shares that Nokia did not already own. Symbian is the software company that develops and licenses Symbian OS, the market-leading open operating system for mobile devices.
The closing of the offer is a fundamental step in the establishment of the Symbian Foundation, announced on June 24, 2008 by Nokia, together with AT&T, LG Electronics, Motorola, NTT DoCoMo, Samsung, Sony Ericsson, ST-NXP Wireless, Texas Instruments and Vodafone. All Symbian employees are planned to become Nokia employees on February 1, 2009.
About Nokia
Nokia is the world leader in mobility, driving the transformation and growth of the converging Internet and communications industries. We make a wide range of mobile devices with services and software that enable people to experience music, navigation, video, television, imaging, games, business mobility and more. Developing and growing our offering of consumer Internet services, as well as our enterprise solutions and software, is a key area of focus. We also provide equipment, solutions and services for communications networks through Nokia Siemens Networks.
For more information, please visit www.nokia.co.in
About Wireless Federation
Wireless Federation is an industry research conglomerate headquartered in London, United Kingdom. The mandate of the Wireless Federation is to provide its members and customers industry knowledge that can further enhance their understanding of the wireless industry. Wireless Federation conducts bespoke research and produces boxed reports in collabaration with Industry Bodies, Telecom Operators for Issues that revolve around ARPU, CHURN and Loyalty.
They have been associated with more than 225 mobile operators globally to set their Pricing/ Tariff Strategies, Go-To-Market Strategies for Mobile Advertising, Mobile Payments, Cutting VAS among others amongst 59 countries globally.
For more information, please visit www.wirelessfedeartion.com
Wireless Mobile Telecom Wireless News
- December 3rd, 2008
- 8:49 am
Melita Mobile will begin its mobile telephony service in February after a US $51million investment. “Melita Mobile is offering cheaper call rates in a simple and transparent price structure. Melita Mobile will eliminate expensive monthly mobile bills and complicated tariffs, making it simple for customers to understand what they are paying for and to make use of the service,” the company said.
Stephen Wright, Melita’s Chief Operations Officer, said, “Our mobile network employs the latest 3G technology and will provide full nationwide coverage from day one. We have invested €40 million to build a fully-fledged 3G mobile network using the latest technology. We are not an MVNO and our promise to be cheaper is a long-term commitment, not just a limited-time offer. We are here to stay.”
Melita mobile numbers will start with the 77 prefix.
Wireless Mobile Telecom Wireless News
- December 3rd, 2008
- 8:44 am
In order to overcome the cut throat competition from other high-end devices like Vodafone’s BlackBerry storm, T-Mobile has cut G1 Google phone monthly tariff prices by £10. According to T-Mobile, the £10 tariff price drop is intended to keep the G1 competitive in the market and is not a reaction to poor sales. At the time of release, it was available free on tariffs from £40 per month, but is now offered on a £30 per month tariff. ‘We have chosen to offer the device free with a £30 contract to make the pricing more competitive in light of recent device launches. We are well on track to achieve our sales forecasts,’ T-Mobile spokeswoman said.
‘The G1 is T-Mobile’s best selling handset by a long shot. Core customers are getting excited by the product,’ Andrew Coull, T-Mobile Retail Director, said. It is speculated that the lower price will expand into the market of consumers who are unaware of the product’s capability.
Wireless Mobile Telecom Wireless News
- December 3rd, 2008
- 8:23 am
Portugal Telecom’s TMN has added the Zlango mobile messaging service for its subscribers. Zlango gives consumers enhanced messaging capabilities on the mobile phone with the incorporation of icons into text messages/SMS. TMN is the largest mobile operator in Portugal with more than 6 million customers.
The novel service has gained rapid acceptance in parts of Europe, the Middle East and Asia where other mobile telecom operators have already deployed Zlango. Compatible with more than 450 handset devices, the communication-enhancing application has caught on quickly with the youth market. Operators are deploying the service to differentiate themselves, capture a larger share of the $70 billion worldwide SMS/text messaging market and establish themselves with teens and tweens customers.
Previous roll outs have increased average revenue per user (ARPU) for operators by driving more messages to be sent, as well as reducing customer churn while driving phone upgrades. The youth demographic in particular have found Zlango engaging and leads the adoption of the application in 12 different countries including Malaysia, Philippines, Ukraine and Israel.
“With the launch of the Zlango service, TMN continues its strategy of convergence and multiplatform service development, using advances in technology to benefit its customers,” says Mario Sousa, Data and Content Business Director, TMN. “Zlango is an opportunity for TMN to position itself once more as the most innovative operator in Portugal.”
The Zlango service does not require any data connection and utilizes the existing SMS infrastructure for communications. Operators and handset manufacturers offering Zlango have been able to increase SMS related revenue by offering youth audiences the communication functionality they are already using on the PC and other platforms.
“I’m very proud of adding TMN to our list of mobile operator partners, helping them differentiate against the commoditization of mobile messaging,” said Yoav Lorch, CEO, Zlango. “We’re tapping into the desire young people have to always find new ways to express themselves, and giving our partners a means to differentiate their offering.”
When using Zlango, users can incorporate images that substitute words and phrases into their messages. As the saying goes - a picture is worth a thousand words. In fact, in some countries it is considered rude not to use Zlango or similar icons in messages. Zlango’s availability in more than 20 different languages allows people from around the world to break down communication barriers.
About Zlango
Zlango is the global leader in visually-enhanced text messaging solutions and services. Zlango’s mobile messaging platform allows users to incorporate images and icons into their SMS and text messages. Zlango’s product portfolio includes a set of additional applications supporting 20 different languages that allow easy integration into web-mail, social networks, instant messaging platforms, as well as avatar creation.
Zlango is deployed in 12 countries. Customers include Portugal Telecom/TMN, Globe (Philippines), Kiyv Star (Ukraine), Celcom (Malaysia) and other mobile operators. Zlango’s lead investors are Benchmark Capital and Accel Partners.
For more information, please visit www.zlango.com.
About TMN
Created in March 1991, TMN is the mobile subsidiary of the Portugal Telecom Group and today’s leading operator in the mobile telecommunications market in Portugal. Betting on the ongoing diversification of solutions tailored to individual and professional needs, TMN makes technological innovation and orientation toward the client drive its overall activity.
About Wireless Federation
Wireless Federation is an industry research conglomerate headquartered in London, United Kingdom. The mandate of the Wireless Federation is to provide its members and customers industry knowledge that can further enhance their understanding of the wireless industry. Wireless Federation conducts bespoke research and produces boxed reports in collabaration with Industry Bodies, Telecom Operators for Issues that revolve around ARPU, CHURN and Loyalty.
They have been associated with more than 225 mobile operators globally to set their Pricing/ Tariff Strategies, Go-To-Market Strategies for Mobile Advertising, Mobile Payments, Cutting VAS among others amongst 59 countries globally.
For more information, please visit www.wirelessfederation.com
Wireless Mobile Telecom Wireless News
- December 2nd, 2008
- 11:01 am
Maxis Communications Berhad (”Maxis”), Malaysia’s leading mobile telecommunications operator, and Transfer To™, a leading global airtime provider, have teamed up to launch two promotions to reward Maxis and Hotlink i-Share customers during the Aidil Adha (Hari Raya Qurban) festive holiday from 1 to 15 December 2008, and during Christmas week from 15 to 30 December 2008. Hotlink i-Share is a first-in-Malaysia service by Maxis that was launched in April this year and enables its prepaid subscribers to share airtime credit with their friends and family to several countries, including Indonesia and the Philippines through an easy-to-use “shared top-up” application developed jointly with Transfer To™. To celebrate Aidil Adha, which falls on 8 December this year, all new Hotlink i-Share customers will be rewarded with an additional 10,000 Indonesian Rupiah top-up sent directly to the first person they reloaded back in Indonesia. An equivalent promotion will be available during the Christmas period for all i-Share top-ups sent to the Philippines. After their collaboration to launch Hotlink i-Share to Indonesia and the Philippines, Maxis continues to work with Transfer To™ in offering value to overseas foreign workers in Malaysia. Maxis also offers Hotlink i-Share to Vietnam and Bangladesh. Through the Hotlink i-Share service, Maxis is able to address the needs of two million Indonesians and 650,000 Filipinos living and working in Malaysia. These migrant communities, who are mainly prepaid users, traditionally transfer part of their earnings every month directly to the household head in their home country. However, they have no appropriate solution for sending smaller amounts to the rest of their family on special occasions. The Hotlink i-Share service comes as the perfect solution for giving out prepaid credit as a gift for birthdays, festivals, religious celebrations and other occasions. “Hotlink i-Share is so simple to use that Maxis postpaid and prepaid customers need just follow a few steps to send airtime credit to their relatives. They can choose their top-up amount from a wide range of denominations depending on their home country: from 10,000 to 50,000 Rupiah (US $1 to US $5.25) and 30 to 300 in Pesos (US $0.60 to US $6.40). Transactions are processed in real-time through the Transfer To™ secure platform and both sender and receiver are immediately notified by SMS,” explained Claire Featherstone, Maxis’ Head of Mobile Commerce. “Seeing that our previous promotion for the month of Ramadan received a very good response from our Indonesian prepaid customers, we are confident the Hotlink i-Share Aidil Adha promotion will be a success,” Featherstone added. “As our partnership with Transfer To™ gives us access to the main mobile operators in Indonesia and the Philippines, we are looking forward to extending this promotion during other festive events, such as Christmas week.”
“A global network is required to aggregate the mobile operators’ airtime all around the world. As a trusted third party provider, Transfer To™ interconnects operators from developed and emerging countries with a mutually profitable business model,” said Eric Barbier, Managing Director of Transfer To™. “By joining this growing network, Maxis benefits from our global exposure, and is now able to extend i-Share service and promotion to other migrant communities in Malaysia.”
Hotlink i-Share is an extension of other Maxis mobile commerce initiatives in the M-money suite of services, including mobile remittance.
About Hotlink i-Share by Maxis M-money:
What it is:
a. Value-added service targeted for migrant workers: Maxis prepaid and postpaid subscribers (Malaysia) can send a top-up instantly to mobile subscribers in Indonesia and the Philippines
b. First in Malaysia; gives Maxis subscribers access to 95% of Indonesian mobile subscribers and 85% of Filipino mobile subscribers.
How it Works:
a. Send SMS “PULSA” (for Indonesia) OR “LOAD” (for the Philippines) to 27007.
b. The subscriber keys in the recipient’s mobile number and chooses the amount in Indonesian Rupiah or Filipino Pesos (multiple denominations of 10,000- 50,000 Rupiah value and 30-300 Pesos value).
c. The Maxis subscriber’s airtime balance will be deducted together with the cost of the i-Share top-up.
d. The i-Share top-up is instantly credited in Rupiah or Pesos value to the recipient’s prepaid mobile account in the home country.
Applicable Charges:
a. For every i-Share top up, a fixed fee will be charged to the Maxis subscriber depending on the denomination selected by the Maxis subscriber (between RM7 - RM26 for Indonesia and RM4 - RM27 for the Philippines).
b. No other charges will be charged to Sender during the transfer transaction.
c. Recipient will not be charged and airtime will be credited to their prepaid airtime balance.
About Transfer To™:
Transfer To™ operates a global airtime network interconnecting the mobile operators’ prepaid services. Foreign workers may now recharge the prepaid mobile phone of their relatives back home. Airtime remittance enables migrants to send small value amounts - 200 million migrants remit $300 billion every year. The solution is distributed by mobile operators as an innovative and differentiating service for their ethnic segment - an underserved market with a high telecom usage. Transfer To™ is also available at point of sales: proximity retailers, calling cards distributors, money transfer operators. Prepaid roamers can also use the solution to reload their phone while travelling abroad.
About Maxis Communications Berhad:
Named Asian Mobile Operator of the Year 2007, the Maxis Group currently operates in three key Asian markets - Malaysia, India and Indonesia - with a 5,000 strong workforce collectively serving over 24 million customers and offering a comprehensive range of communications services, including mobile and fixed line telecommunications, value-added data and content services, wireless and fixed line broadband services and international gateway services. Its Malaysian operations, Maxis Communications Berhad (”Maxis”) is the country’s premier mobile telecommunications operator, with the lead in postpaid and prepaid (Hotlink) subscriber base. The Maxis Group operates in India through subsidiary Aircel Limited and in Indonesia through PT Natrindo Telepon Seluler. Since it began operations in 1995, Maxis has won numerous awards. Recently, the company was recognised as “Malaysian Mobile Operator of the Year” by Asian Mobile News at the 2008 Asian Mobile News Awards and “Malaysia’s Service Provider of the Year” by Frost & Sullivan at the 2008 Malaysia Telecoms Awards, due to its clear demonstration of leadership in business performance, brand value, sustained service excellence, network quality and product innovation.
About Wireless Federation
Wireless Federation is an industry research conglomerate headquartered in London, United Kingdom. The mandate of the Wireless Federation is to provide its members and customers industry knowledge that can further enhance their understanding of the wireless industry. Wireless Federation conducts bespoke research and produces boxed reports in collabaration with Industry Bodies, Telecom Operators for Issues that revolve around ARPU, CHURN and Loyalty.
They have been associated with more than 225 mobile operators globally to set their Pricing/ Tariff Strategies, Go-To-Market Strategies for Mobile Advertising, Mobile Payments, Cutting VAS among others amongst 59 countries globally.
For more information please visit www.wirelessfederation.com
Wireless Mobile Telecom Wireless News
- December 2nd, 2008
- 10:56 am
Alcatel-Lucent announced that it has been selected by China Telecom, China’s leading telecom operator, to provide end-to-end communication solution for China Telecom and increase the capacity and coverage of its mobile voice and data network throughout the country. The contract was secured through Alcatel Shanghai Bell, Alcatel-Lucent’s Chinese flagship company.
With this USD 230 million contract, Alcatel Shanghai Bell will provide its unparalleled end-to-end CDMA wireless networking solutions for China Telecom in 56 cities of 9 provinces in China. The deployment is currently underway and the expanded network will begin providing commercial services by the end of 2008. Alcatel Shanghai Bell also will provide IP service routers and applications platforms and services for the deployment.
“China Telecom is making a bold investment in the country’s communications infrastructure to ensure that the people of China have access to some of the most sophisticated and useful mobile services available, such as mobile Web access.” said Olivia Qiu, President of Alcatel Shanghai Bell. “This agreement builds on our longstanding collaboration with China Telecom and our commitment to ensure that they have a state-of-the-art network that supports their business goals and strategy. The agreement with China Telecom further confirms Alcatel-Lucent’s leading position in the CDMA market in China and worldwide.”
For the deployment, Alcatel Shanghai Bell will provide a robust infrastructure incorporating a range of base stations designed to fit a wide variety of deployment scenarios, from those designed to serve usage-heavy urban areas to those suited to providing coverage in more rural areas where populations are more dispersed. These bases stations all use many common hardware and software elements, allowing for easier maintenance and lower operating costs, and can be readily upgraded to support 3G services in the future.
Alcatel-Lucent is the world’s leading CDMA/EV-DO vendor with global market share of more than 46 percent in 2007, far exceeding that of the company’s closest competitor. Alcatel-Lucent also is a global leader in the development and deployment of third-generation (3G) networks, having deployed commercial 3G (UMTS/HSPA and CDMA/EV-DO) systems for more than 70 operators worldwide.
Alcatel-Lucent is strongly committed to strengthening its position in the mobile market.
About China Telecom
China Telecommunications Corporation (China Telecom) is an extra-large state-owned telecom operator organized according to China’s telecom industry reform scheme. As a principal telecom enterprise and the greatest basic telecom operator of China, China Telecom owns the global largest fixed-line telephone network that covers the cities and towns as well as the rural areas of China and penetrates to every corner of the world. Member units of China Telecom include 31 provincial (municipal and autonomous regional) enterprises which provide telecom services nationwide.
About Alcatel-Lucent
Alcatel-Lucent is the trusted partner of service providers, enterprises and governments worldwide, providing solutions that deliver voice, data and video communication services to end-users. A leader in fixed, mobile and converged broadband networking, IP technologies, applications and services, Alcatel-Lucent leverages the unrivalled technical and scientific expertise of Bell Labs, one of the largest innovation powerhouses in the communications industry. With operations in more than 130 countries and the most experienced global services organization in the industry, Alcatel-Lucent is a local partner with a global reach. Alcatel-Lucent achieved revenues of Euro 17.8 billion in 2007 and is incorporated in France, with executive offices located in Paris.
For more information, please visit www.alcatel-lucent.com
About Wireless Federation
Wireless Federation is an industry research conglomerate headquartered in London, United Kingdom. The mandate of the Wireless Federation is to provide its members and customers industry knowledge that can further enhance their understanding of the wireless industry. Wireless Federation conducts bespoke research and produces boxed reports in collabaration with Industry Bodies, Telecom Operators for Issues that revolve around ARPU, CHURN and Loyalty.
They have been associated with more than 225 mobile operators globally to set their Pricing/ Tariff Strategies, Go-To-Market Strategies for Mobile Advertising, Mobile Payments, Cutting VAS among others amongst 59 countries globally.
For more information, please visit www.wirelessfederation.com
Wireless Mobile Telecom Wireless News
- December 2nd, 2008
- 8:55 am
Marking the arrival of the National Day and the beginning of the festive season, Etisalat announced its mega festive promotion for the month of December. Enterprise and individual customers can now significantly gain from purchasing Etisalat Wasel and postpaid connections during December, with 100% and approximately 150% ‘airtime credit’ for making international calls on new Wasel and postpaid connections respectively. Additionally customers can also benefit from the free Voice SMS service from 2nd-13th December to celebrate the occasion of National Day and Eid al Adha with their friends and family. Customers will also get a 15% discount, till 31st December, on purchase of 3G router E960 that will cost AED 849 instead of AED 999.
For every new postpaid connection, subscribers will enjoy a credit back airtime return of AED 185 on international calls (around 150% of the cost of connection) over a period of three months (AED 65 in the first month, AED 60 in second month and an additional bonus of AED 60 in the third month).
Similarly, for every new Wasel account, subscribers will enjoy credit back airtime for international calls worth AED 165 (100% of the cost of connection) staggered in three months - AED 60 in the first month, AED 55 in second month and AED 50 in the third month.
The monthly credit bonus can be used to call any International destination during the same month only. Both post paid and prepaid subscribers can check their bonus credit by calling *121*5# from their mobile phones.
Customers can also wish their loved ones using free Voice SMS service from 2nd December - 13th December. To avail this service, customers can simply dial * followed by mobile number (e.g *050xxxxxxx) and press call button to record their message.
Commenting on the Etisalat’s festive promotion, Mr. Essa Al Haddad, Chief Marketing Officer, Etisalatsaid, “Festivals is a time to connect and Etisalat is delighted to provide great value offers to its customers to reach out to their friends and families during this festive season. Etisalat has always endeavored to provide the benefits of convenience, coverage and value to its subscribers. Our latest promotion will add a new flavor to the festive occasions of National Day, Eid al Adha, Christmas and New Year, enabling our customers to reach out to their loved ones across the globe.”
“Additionally, existing customers can maximize these benefits by subscribing to Etisalat’s international cost-savings calling plans like Favourite Country, the Global Friends & Family, and the latest Super off Peak Plans” he added.
The Favorite Country Plan brings discounts over the normal peak/off peak of 25% for postpaid connections, and 20% for Wasel connections. With the Global Friends & Family plan, customers can select any three international numbers for 24-hour discounts of 20%, for a monthly fee of AED 20. Further, customers can also subscribe to the Super off Peak plan to get 50% savings on the off-peak rate for their international calls during Super Off-Peak hours (From 1 am to 7 am everyday).
Customers can find out more about these offers and subscribe to these plans by calling 125.
For more information, please visit www.etisalat.ae
About Wireless Federation
Wireless Federation is an industry research conglomerate headquartered in London, United Kingdom. The mandate of the Wireless Federation is to provide its members and customers industry knowledge that can further enhance their understanding of the wireless industry. Wireless Federation conducts bespoke research and produces boxed reports in collabaration with Industry Bodies, Telecom Operators for Issues that revolve around ARPU, CHURN and Loyalty.
They have been associated with more than 225 mobile operators globally to set their Pricing/ Tariff Strategies, Go-To-Market Strategies for Mobile Advertising, Mobile Payments, Cutting VAS among others amongst 59 countries globally.
For more info on VAS Initiatives and Operator Case Studies; please write back to Christina@WirelessFederation.com or call on +44(0) 208 1800 384
For further info, please visit www.wirelessfederation.com
Wireless Mobile Telecom Wireless News
- December 2nd, 2008
- 7:02 am
China Mobile Peoples Telephone Company (Peoples), is offering free incoming calls to the subscribers of its mobile network in Hong Kong and Guangdong, media reported. Peoples, one and only non-3G-based cellco in Hong Kong contends more on price rather than cutting-edge technology. According to a databse, in April 2007 Hong Kong’s telecoms regulator OFTA ruled that the existing system of Mobile Party’s Network Pays interconnection, in place since the early 1980s, would be scrapped on 27 April 2009, after which date network access tariffs will be solely a matter of commercial negotiation between operators.
Wireless Mobile Telecom Wireless News