NAVTEQ Traffic Mobile Powers Verizon Wireless Traffic ApplicationVerizon Wireless has chosen NAVTEQ Traffic Mobile to power its new traffic application available on its newest VZ Navigator (Version 4) service, becoming the first wireless provider to feature NAVTEQ Traffic Mobile.
NAVTEQ’s officials said that with Verizon Wireless’ updated version VZ Navigator application, users can access NAVTEQ’s live traffic data on their mobile devices and receive updated traffic information in more than 75 cities across the U.S.
Moreover, users also receive visual notification of incidents and congestion that allow drivers to see potential traffic delays and avoid traffic problems.
Designed to enable delivery of real-time traffic data over wireless networks, NAVTEQ Traffic Mobile provides its business customers with the ability to integrate dynamic traffic content into wireless applications.
“Research shows that traffic is the number one enhancement consumers want added to their navigation experience,” noted Jeff Mize, executive vice president of sales at NAVTEQ.
He also said that Verizon Wireless continues to anticipate the needs of its customers by advancing its applications such as VZ Navigator through next-generation services such as NAVTEQ Traffic Mobile.
This week, Verizon Wireless announced that VZ Navigator (Version 4) is available on select consumer phones. First announced during CTIA (News - Alert) WIRELESS 2008, the newest version of VZ Navigator allows customers in 75 cities from coast to coast to access information about traffic incidents on major roadways, obtain traffic updates and find detours around traffic congestion and accidents.
More cities are expected to be added in the coming year. In addition, the new version of VZ Navigator offers a 3-D perspective view of maps, a movie and events finder, weather reports and forecasts, and gas prices at nearby gas stations.
“Real-time traffic avoidance and more allows our customers to truly transform their wireless phones into powerful GPS navigation systems, at a fraction of the cost,” said Dale Beasley, director of consumer product development at Verizon Wireless, adding that additional functionality in VZ Navigator service enhances customers’ overall wireless experiences.
