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Wireless Federation » Nokia expects replacement sales in emerging markets to go up to more than 60 % (India)

 Nokia expects replacement sales in emerging markets to go up to more than 60 % (India)

  • September 17th, 2008
  • 7:00 am

According to a media report, some 30-35 % of cellphones in India are bought by people replacing their old handsets with newer and fancier models. Vineet Taneja, a senior official in Nokia’s India operations, said that the company’s scale is based mostly on cheap phones, but it also saw a large market for more advanced phones. Nokia anticipates replacement sales in emerging markets to grow to more than 60 percent of market volumes in 2008 compared to more than 50 percent last year. As per the data, in India there are nearly 300 million wireless users in July.


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