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Wireless Federation » O2 UK sees 200,000 iPhones sold by New Year (UK)

 O2 UK sees 200,000 iPhones sold by New Year (UK)

  • November 5th, 2007
  • 12:14 pm

O2 UK expects to sell around 200,000 iPhones by the start of the New Year. Sales will start on 9 November, and Matthew Key, CEO of O2’s UK business, told the Financial Times he expected “a couple of hundred thousand” iPhones to be sold in the first two months. O2 has ordered “hundreds of thousands” of iPhones from Apple for its stores and online outlets as well as shops run by Carphone Warehouse. After the June launch in the US, 1 million iPhones were sold in just under two and a half months. The iPhone will sell for GBP 269 in the UK, and customers will have to take out an O2 contract for at least GBP 35 per month for 18 months. Key said O2 expects to get a 3G version of the iPhone in the second half of next year. Separately, Key told the Daily Telegraph that the company has decided to scrap a fair use policy for iPhone data services. While advertising data use as “unlimited” on the iPhone plans, O2 had also planned a data cap pf 200 MB per month. However, Key said the company has now decided to implement a “market first” and not have any fair use cap. The Independent meanwhile reports that O2 will add 1,400 extra staff for the iPhone, including 700 call centre workers and 700 shop employees.

   


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