When Rajesh Sawhney, President Reliance Entertainment presented Zapak gaming plans to the chief of RCom, Anil Ambani, Anil is understood to have said Rajesh, “Get Gaming Buddy“. This has equally motivated the chief of wireless division, Shukla to drive the falling ARPUs higher by offering value added services and content on Mobile. RCom today became the first company in India to launch a mobile feature film, “Ctrl+Alt+Del� starring Rahul Bose to Reliance Mobile subscribers.
Ctrl+Alt+Del is a 25 minute movie under the genere - Romance has won acclaim at various international film festivals [Atlanta and Plam Beach International festivals]. The movie is accessible on Reliance Mobile under “Movies N More� and is available at price of Rs 15 per 5 Minute online streaming.
Source- convergence Wireless Mobile Telecom














