M-pesa agents’ recruitment method changed by Safaricom

www.WirelessFederation.com/news: Removing the need to deal directly with sub- agents, Aggregator Model, a new system has been launched by Safaricom, a leading mobile phone provider, thus changing tack on its method of recruiting mobile money transfer, M-pesa agents.

As per the new model, the sub agents will be appointed by the agents on its behalf. The model will be introduced especially in the areas like Nairobi which are considered to be highly saturated by the agents. The super agents will give a float to the agents and the details are later passed on to the sub agents who will then work on agreed commissions by the agents.

Essar, a rival telecom operator, on the other hand, is set to launch money transfer service yuCash, thus eliminating the need for sub-agents altogether. Besides, it will ensure that agents get maximum commission, which it says is yet to be finalized but will be competitive.

Safaricom says that they have taken the step to protect its partnership with the existing agents. According to Safaricom chief executive Michael Joseph, existing agents have the capacity to serve Nairobi and other areas adequately. Besides, the migration of the existing sub-agents under the agency model to Aggregator has already begun.