America Movil, Mexico based wireless service provider, has reportedly entered into a joint venture with Citigroup to provide mobile banking services in Latin America. The $50 million venture has been named ‘Transfer’ and is expected to begin in Mexico by early next year.
As per reports, the joint venture will enable customers to open bank accounts, transfer money, withdraw cash from the ATMs along with shop, receive payments and pay bills via their mobile handsets. The service will initially be offered to clients of Citi’s Mexican subsidiary, Banamex and Telcel.
Manuel Medina-Mora, Chairman & Chief Executive Officer, Latin America & Mexico of Citigroup Inc. has reportedly said that the governments could use ‘Transfer’ as a platform for making benefits available to the poor, as well as for civil service payroll.
