BT signs MTV, Paramount and Nickelodeon for broadband TV

By Editor on October 19, 2006 · Leave a Comment

BT has struck three new video-on-demand agreements with MTV, Paramount Comedy and Nickelodeon in the UK to supply entertainment content for BT’s forthcoming broadband TV service, BT Vision.
Scheduled for launch this Autumn, BT Vision users will have on-demand access to titles including Punk’d , Pimp My Ride, and Dirty Sanchez from MTV; SpongeBob Squarepants, Rugrats and Drake and Josh from Nickelodeon and Comedy Store, Jongleurs Unleashed and The World Stands Up and Comedy Central’s South Park offered from Paramount Comedy.

Dan Marks, CEO of BT Vision, said: “This deal builds on our already-strong relationship with the Viacom companies Paramount Pictures and Dreamworks. BT very much values the relationship with Viacom and looks forward to developing digital entertainment opportunities together in the future “

At launch, BT Vision customers will be able to access vast range of film, music and television programming available on-demand as well as interactive services and all the Freeview channels, all available on the TV, with no compulsory subscription.

The service will be delivered on a software platform powered by Microsoft and through a set-top box made by Philips, will allow customers choice, control and convenience.

BT Vision has already announced content deals with Dreamworks, i-concerts, Eagle Rock, BBC Worldwide, Paramount, Warner Music Group, National Geographic Channel, HIT Entertainment, Momentum, Universal, Nelvana, SONY BMG and Turner Broadcasting.

The company has also struck deals with independents including Lionsgate, Entertainment Rights plc, NBD Television and Wall to Wall Television.

BT Vision has also announced ‘near-live’ FA Premier League matches from the 2007/08 season.