blinkx and Mobica in Mobile Video Tie-up
The world’s largest and most advanced video search engine, blinkx has announced a strategic partnership with Mobica, mobile software developer.
As per the agreement, Blinkx and Mobica will develop a platform independent service that will deliver professionally produced news and entertainment highlights to mobile devices. It will enable the customers to enjoy a variety of themed channels, featuring relevant and up-to-date video clips in a snack-size†format that is ideal for people on the move.
According to blinkx CEO, Suranga Chandratillake, consumer demand for mobile video continues to grow exponentially, and blinkx can deliver top quality content in an ideal format a playlist of relevant, snackable content.
The company is thrilled to be partnering with Mobica, one of the most dynamic companies in the mobile development space, to deliver this unique video solution to wireless operators.
IndiaMobile 2009: India’s largest Mobile Usage study results to be announced shortly.
Wireless Federation will shortly be announcing the availability of the results of India’s largest primary research project undertaken to study Mobile usage in India. The project is titled IndiaMobile 2009.
The survey is one of the most representative, independent enumeration of mobile phone usage in India. Close to 285,000 urban and rural Indians, covering all states and union territories574 districts, 3,175 towns and over 2,800 villages were interviewed. With at least 30 plus sample each from 323 districts and 419 towns, and 100 plus sample each from 184 districts and 155 towns, the study could actually be the World’s largest mobile (telecom) usage study carried out in a single country. The survey was carried out by a reputed local research agency under the guidance of Wireless Federation.
With the Mobile sector in India seeing close to 20% of its market capitalisation knocked off in the last few days and increased momentum in the price war in India, the results from this survey will help the sector understand its customers better in order to re-gain some of its strength back.
Airtel, Aircel, Tata Indicom, Tata DoCoMo, Etisalat, MTS India, Loop Mobile, Reliance Mobile, Idea Cellular, Vodafone, BSNL, MTNL, Telenor, Virgin can all now compare data from each and every circle and each live operator to understand demographic spread, handset usage and analysis as well as detailed psychographic analysis of the Indian mobile consumer.
The Indian mobile industry will be able to plan better based on the results from this study, which is now planned to occur each year. A large majority of mobile operators have expressed keen interest in the results of the study.
By using the IndiaMobile 2009 results, Mobile Operators will be able to further mould the study to better suit their needs from 2010 onwards.
This study will be the de-facto benchmark for Mobile Usage in India, given the thorough nature of the research, the sheer size of the sample and the level of interest from the Mobile Eco-System in utilising the results from this study.
For More information, please write to Audrey [at] WirelessFederation.com for your free copy of the headline results.
LG’s ‘Chocolate’ mobile phone sales touch 1.7 million units globally
Less than two months since its global launch, LG’s ‘Chocolate’ mobile phone KG800 has emerged as the hot favourite of mobile phone buyers worldwide.
The first of LG Electronics’ Black-Label series, the ‘Chocolate’ phone has reported sales of nearly 1.7 million units globally. In the South Africa itself, retail sales of the KG800 have crossed 64 000 units while sales in other GCC markets are reported to be very healthy.
Mike Sidwell, GSM Sales and marketing Director for LG Electronics said: “The Chocolate phone is for the discerning customer who views mobile phones as a bold fashion statement. We are amazed at the way it has captured the imagination of the consumer and are confident that it will become one of our best selling products ever.”
Sidwell pointed out that the Chocolate phone’s success was a result of a combination of excellent design, clever marketing and a proactive sales strategy. “LG is now positioning its handsets as premium products and this beautiful phone is just the beginning of a worldwide trend. The global launch has been extremely successful and we have already been flooded with additional orders,” he added.
Sidwell then went on to reveal that retailers in South Africa have gone ahead to sign further sales contracts for the phone in anticipation of huge demand.
The LG ‘Chocolate’ KG800 phone is a product of one of LG’s dedicated Design Management Centres, which employ specialists to achieve some of the most stunning phone designs, LG teams work with 120 design firms around the world. The company invested extensively in its design operations in 2005 and has won 41 world design awards so far this year.
Source- http://www.moneyweb.co.za
Technorati : Chocolate, Handsets, LG, Mobile
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