Global mobile transaction value to reach $1 Trillion by 2014

On 02.15.11, In Mobile, By Editor

A research report has revealed that while mobile transaction usage is growing, consumers show little willingness to pay for these services. The researcher’s predict unparalleled growth in mobile transactions worldwide, with the total value of global mobile transactions increasing from $162 billion in 2010 to $984 billion in 2014.

However, according to a survey result, less than 10% of respondents would be willing to pay extra for mobile transaction services such as mobile banking, mobile coupons and mobile payments.

Every silver lining comes with a big, dark cloud and the explosion in mobile transactions is much the same. Although mobile transaction service usage is increasing phenomenally, consumers show little interest in paying any additional fees for them. If banks, mobile operators, card networks and retailers want to tap mobile transactions as a revenue stream, they’ll need to come up with more creative schemes than per-transaction fees.

Researchers mobile transaction forecast tracks metrics on mobile banking, international and domestic remittances, contactless cards, mobile coupons and NFC communications. Other forecast findings include:

  • Asia-Pacific overtakes EMEA as the mobile banking powerhouse: In 2010, EMEA leads all regions with 42 percent of worldwide active mobile banking users, followed by Asia-Pacific (38 percent), North America (16 percent) and Latin America (4 percent); by 2014, Asia-Pacific will lead with 54 percent, followed by EMEA (32 percent), North America (10 percent) and Latin America (4 percent)
  • Mobile coupon usage explodes: The number of active mobile coupon users is expected to grow from 2.7 million in 2010 to nearly 35 million in 2014
  • Near field communications (NFC) takes off: The number of NFC-enabled phones will grow from just 834,000 in 2010 to 151 million in 2014, a CAGR of more than 300 percent. Similarly, the value of NFC-based transactions will explode from $27 million in 2010 to $40 billion in 2014.

Filed under:Mobile  Tagged with: • • • • • • • • • • • •
 
0 Comments
Leave A Response

IDC to ship 5.5 million LTE smartphones by end of 2011

On 02.15.11, In Mobile, By Editor

IDC believes that by the end of 2011, the mobile phone vendors will ship a total of 5.5 million LTE mobile phones worldwide. From there, LTE mobile phone shipments will reach a total of 129.1 million units in 2014, the final year of their forecast. This results in a CAGR of 811.9% for 2010-2014.

According to experts, in 2010, carriers in Asia/Pacific, EMEA, and North America launched their respective LTE networks. While dongles and data cards have been the first devices running on these networks, it won’t be long until they see LTE mobile phones arrive in the market.

Experts believe that  they have seen offerings from some of the major handset vendors already and they certainly  expect more. In addition, as more LTE networks reach commercial launch, LTE mobile phones will increase by double  or even triple digits. While the trajectory of LTE mobile phones is certain, what remains to be seen are the new services and applications that can harness the power of LTE into new revenue streams.

Filed under:Mobile  Tagged with: • • • • • •
 
0 Comments
Leave A Response

Boingo launches new unlimited Wi-Fi plan for Europe

On 02.14.11, In Mobile, By Editor

­Boingo Wireless, a Wi-Fi roaming service provider, has launched a new all-you-can-eat Internet access plan for laptops that is tailored to customers connecting primarily in Europe, the Middle East and Africa.

“Boingo Europe Plus” service gives laptop users unlimited access at more than 90,000 hotspots in Europe, Middle East and Africa for US$37.83 per month. Usage outside the designated region is billed at US$0.13 to US$0.20 per minute and includes almost 170,000 additional hotspots across Asia Pacific and the Americas.

According to Dawn Callahan, Vice President of consumer marketing, Boingo Wireless, the new Boingo Europe Plus plan is part of their ongoing initiative to provide more flexibility to customers whose Internet access needs are concentrated in specific geographic regions. This provides an affordable option with expansive Wi-Fi coverage in EMEA, while also providing a pay-as-you-go option for usage outside your home region when you need it.

Smartphone customers have the option to get online via “Boingo Mobile,” an unlimited plan that includes access to Boingo’s entire global network of more than 260,000 hotspots.

Filed under:Mobile  Tagged with: • • • • • • • • • • • • • • •
 
0 Comments
Leave A Response

Infonetics Research: Telecom outsourcing thriving; Ericsson, NSN, ALU, Huawei: soon running 3/4 of world’s networks?

On 12.21.10, In Mobile, By Editor

Telecommunications industry market research firm Infonetics Research (http://twitter.com/infonetics) released its updated Service Provider Outsourcing to Vendors market size, market share, and forecast report.

ANALYST NOTE
“Fierce competition among telecom service providers around the world is driving them to increase operating expenses, and that in turn is forcing service providers to outsource more of their network tasks, because outsourcing is one of the last remaining ways to cut opex. With major outsourcing deals looming, Ericsson, Nokia Siemens Networks, Alcatel-Lucent, and Huawei may end up running three-quarters of the networks on this planet,” notes St©phane T©ral, Infonetics Research’s principal analyst for mobile and FMC infrastructure.

SERVICE PROVIDER OUTSOURCING HIGHLIGHTS

  • By the end of 2010, telecom service providers worldwide will have outsourced about $53.5 billion worth of networking tasks to equipment vendors, 8% more than they outsourced in 2009
  • Mobile network outsourcing is growing much faster than fixed (wireline) outsourcing: in 2008 revenue from mobile and fixed network outsourcing was roughly the same; by 2014, mobile network outsourcing will grow to account for 61% of all network outsourcing
  • The major growth areas for telecom network outsourcing include network maintenance, planning, design, and operations.
  • Much of the growth in outsourced services is coming from EMEA (Europe, Middle East, Africa) and Asia Pacific, and to a lesser extent, Central and Latin America, with the Oi-Nokia Siemens deal in Brazil and activity increasing in Mexico

REPORT SYNOPSIS

Infonetics’ Service Provider Outsourcing to Vendors tracks the revenue vendors derive from the services they offer to their service provider clients, which include mobile and fixed network planning and design, building, maintenance, operations, application service delivery, service provisioning and activation, and billing. The report tracks worldwide and regional market size, market share, and forecasts through 2014. The report provides market share for Alcatel-Lucent, Ciena, Cisco, Ericsson, Fujitsu, Hitachi, HP, Huawei, IBM, Juniper Networks, Microsoft, Motorola, NEC, Nokia Siemens Networks, Nortel, Tellabs, UTStarcom, ZTE, and others.

Filed under:Mobile  Tagged with: • • • • • • • • • •
 
0 Comments
Leave A Response

Epsilon joins hands with Netsize to integrate messaging campaigns

On 03.18.10, In Mobile Marketing, By Editor

Epsilon International, Global email marketing services provider has partnered with Netsize, a mobile communications and commerce enabler. This partnership will enable integrated e-mail and messaging campaigns. Under the deal, the Epsilon clients will be able to leverage the latest technology for opt-in mobile marketing services including SMS communications across Europe.

The feature-rich marketing solution of Epsilon can be used to complement existing e-mail programmes or as a stand-alone mobile messaging service. The company is also looking forward to provide consulting services for clients to help them best utilize and incorporate the mobile offering into their existing marketing initiatives. Even the clients will have the ability to deploy scheduled, triggered and interactive personalized SMS campaigns.

This will be a web-based platform and will include fully-integrated list and campaign management functionality.

According to the Managing Director of Epsilon International EMEA, Mobile marketing is evolving rapidly into an essential channel as client service expectations grow and marketers learn to harness the power of this highly personal real time communication.

Filed under:Mobile Marketing  Tagged with: • •
 
0 Comments
Leave A Response
Go To Top »