SPB TV launched for iPhone
A leading mobile applications and games developer, SPB Software has released SPB TV for iPhone.
It is becoming SPB Software’s flagship application for this enormously popular mobile platform. The SPB TV for iPhone is a freeway mobile IPTV viewer with TV-like usability, created for tuning in to publicly available digital TV channels from all over the world.
The TV for iPhone is compatible with iPod touch, iPhone and iPad devices with firmware version 3.0 and above.
iPad, iPhone to receive Spin Magazine’s online video service
Spin magazine has announced that it will be using the recently launched Brightcove Experience for HTML5 solution for its online videos. The content will be available to visitors using Apple devices that do not support Flash video, including the hotly anticipated iPad, as well as the iPhone and iPod touch.
According to Peter Gaston, interactive director at SPIN, the company wants to take advantage of the iPad’s video capabilities and enable their custom-produced, exclusive video content to be fully compatible with this exciting new device.
The leading online video platform, Brightcove has been providing SPIN’s video for two years and the company was excited to learn that their platform would easily convertible to service HTML5-capable Apple devices.
ReplaceAds announces the availability of Mobile Ad Network
ReplaceAds, the largest network of audio, video and display ad inventory in the fast growing internet radio business has announced the availability of its new mobile advertising platform. With over 2000 radio stations available on iPhone, BlackBerry, iPod touch, Android and other handset, the company generates more than 250 million mobile advertising impressions per month.
According to John Williams, CEO and Founder of ReplaceAds’ parent company Jetcast, mobile audio and video streaming is growing at a phenomenal rate. The new mobile monetization platform of the company will allow the broadcasters to quickly grow their mobile revenues and for advertisers to easily and cost effectively reach our affluent, and highly engaged mobile audience.
Jetcast is of the opinion that since mobile streaming is hitting an all time high, more people are listening to radio via their Blackberry, iPhone or Android Smartphones than ever before. As per the ratings of Bridge Ratings, the mobile phone radio audience will reach 40 million by 2015.
Barnes & Noble to launch iPad app
In a recent development Barnes & Noble, the largest book retailer in the United States confirmed that the firm will soon be adding an eReader application for Apple’s iPad to its book sales strategy.
The move will be a part of the company’s ongoing strategy to provide customers with a book at any time of the day and anywhere.
The application will be released around the time of iPad’s expected availability and will soon join the company’s growing list of free eReader software for most computing and mobile devices including PC, Mac, iPhone, iPod touch and Blackberry.
According to the Director of corporate communications at Barnes & Noble, New York, Carolyn J Brown, the company strives to deliver consumers any book, anytime, anywhere, so they will continue to expand their eReader offering to help consumers enjoy their content across a multitude of devices.
The application is specifically designed for iPad and is bound to provide its customers access to more than one million eBooks, magazines and newspapers. This application will enable its users to snap a picture of a book and receive information right on their phones
Though Apple stated taking orders for iPad on March 12, the device won’t be available in the stores before April.
Hearst’s announces entry into iPhone apps with LMK
Heart’s LMK launched various categories of iPhone applications covering a variety of topics including Lady Ganga, cupcakes and baseball players. These category specific applications known as LMK (Let Me Knowâ€) are priced starting at $0.99.
These applications can be easily downloaded from Apple’s App Store as well as through LMK.com and can be used on the iPhone and iPod Touch. LMK expects to expand its offering on a monthly basis.
The company has set up huge goals for itself which include expanding the aggregate service to other mobile platforms such as Google’s Android phones, or hand-held devices including the various e-Readers or Apple’s iPad. All these service are expected to reach the customers in April.
According to President of LMK, New York, Michael Gutowski, the company saw an interesting market opportunity to break through the clutter of Internet search results and build mobile products that curate, package and deliver the most authoritative content on subjects that matter to consumers.
This resulted into the introduction of LMK, a dynamic delivery platform now powering topic-specific iPhones applications, aggregating and presenting the most current and relevant facts, stories , photos related to each topic.
This platform is currently supporting over 70 iPhones apps and the company is all set to leverage it to support thousand of digital products.
MWC2010: Apple approves SlingPlayer 3G app for iPhone
www.WirelessFederation.com/news: AT&T’s iPhone partner Apple has officially approved the updated app for premium download from Sling Media’s SlingPlayer Mobile video application store across 3G mobile broadband network of the operator. The announcement has been made by Sling Media at the 2010 Mobile World Congress event.
3G-enabled SlingPlayer Mobile can now be bought by iPhone and iPod touch users for $29.99. Live and recorded television content can be streamed by the users of SlingPlayer Mobile from their home entertainment system to their handset.
It was after a series of network tests that AT&T approved the version, adding its AT&T Developers Program website will provide network optimization requirements for video and other applications by the end of the first quarter.
DirecTV’s iPhone app surpasses 1 million downloads
www.WirelessFederation.com/news: 1 million App Store download benchmark has been achieved by DVR Scheduler application for the iPhone and iPod touch of satellite television provider DirecTV, that to within less than a year after its initial release. DVR Scheduler enables consumers to remotely program their home DVR.
Any television show can be searched by the user up to 14 days in advance besides browsing programs by channel or date and time, accessing content information including description, length and rating, and recording either a single episode or an entire series. DVR Scheduler app is featured in a new national TV campaign.
Currently, 18.4 million customers in the U.S are served by DirecTV offering more than 200 HD channels.
Apple launches browser-based App Store access
www.WirelessFederation.com/news: Apple’s browser-based feature enabling consumers to view music available in the iTunes digital store front is now available in the App Store and its catalog of iPhone and iPod touch applications.
The service has been extended three months after quietly introducing iTunes Preview. Through the “Copy Link” option within the iTunes application, Web links to iTunes Preview pages are made available.
From there, the users are taken to Apple-hosted site that lists the description, price, screenshots and customer reviews of the iPhone app in question, as well as direct links to the developer’s own website and support pages.
Apple’s long-awaited iPhone arrives in Britain (UK)
For many gadget geeks it is the most exciting piece of technology yet to emerge from Apple. Less than three months after its release in America prompted a flurry of sales and spread panic among competitors, and less than a fortnight after the launch of the sixth-generation iPod Touch, the iPhone is launched in Britain today.
Steve Jobs, Apple’s founder and CEO, has announced that Apple’s first mobile telephone will be distributed on the O2 network at branches of The Carphone Warehouse nationwide. The iPhone, with its video-messaging, wi-fi connectivity and touch-screen features, was first released in the US on 29 June and soon became the most talked-about handset in the world, selling more than a million units in its first two months.
The phone has all the standard functions of mobile technology currently available in the UK, but also includes the unique features of Apple’s iPod, a digital music player. It can play music downloaded from the internet, has an in-built camera, can play television shows and films, and allows users to browse the internet and check email.
Today’s launch is part of a concerted attempt by Apple to break into the European mobile phone market. The iPhone, which will also be sold by Orange in France and T-Mobile in Germany, is expected to go on sale almost immediately, and industry experts predict that it will be priced initially at £269 ($399), the same as the iPod Touch is being sold for on Amazon. More than 270,000 were sold in the first 30 hours of its release in America, where some Apple fanatics queued for more than five days in anticipation. Not all were pleased, however, by a price cut that sees the 8GB machine on sale at a huge reduction on the initial price of $599. After widely publicised online protests threatened to damage Apple’s reputation, Mr Jobs wrote an open letter to customers, offering a $100 rebate to those who had paid the higher price.
There was some speculation yesterday that O2 had paid too high a price for exclusive rights to the franchise in Britain, with rumours that they would be forced to give Apple up to 40 per cent of revenues from use of the iPhone and an agreed margin on the retail price. Apple is thought to have demanded that the iPhone be sold through The Carphone Warehouse because of fears that O2 did not have a sufficiently large presence in the UK.
A further source of concern for O2 will be the release on 5 September of the iPod Touch. The sixth generation of the iPod will be available in the UK before Christmas, and some experts are warning that the similarities between it and the iPhone will dampen demand for the new product. The two machines both have touch-screen and wi-fi capabilities, and are almost identical in size.
Vodafone had been expected to win exclusive rights to market the iPhone, but O2 poached the business at the last minute. The deal was finally secured after Mr Jobs received a visit from Cesar Alierta, the boss of Telefonica, which bought O2 two years ago.
