Vodacom South Africa to launch Mobile Money service

www.WirelessFederation.com/news: The mobile money service, M-PESA will be introduced in South Africa by Vodacom and its South African banking partner. The new service will enable 26 million mobile phone subscribers in South Africa who have access to a mobile phone, but do not have or have only limited access to a bank account, to send and receive money via their mobile phones.

Vodafone developed the M-PESA service which has already been deployed by Safaricom in Kenya, Vodacom in Tanzania and Roshan in Afghanistan (branded M-Paisa).

According to Cenk Serdar, Director of Mobile Payments at Vodafone Group, the successful take-up of M-PESA in Kenya has clearly demonstrated the demand for easily accessible, secure payment services particularly in emerging markets and mobile technology in Africa has already improved the lives of millions simply by allowing them to communicate far beyond their immediate surroundings

M-Pesa launches in UK (Kenya)

Vodafone’s group company, Safarikom has launched m-pesa, it’s mobile money transfer and payment service at selected outlets in the UK.

Kenyans in the UK  can now send money to their friends and family in Kenya through M-pesa UK, direct to their mobile phone wallets.

Western Union, Provident Capital Transfers and KenTv were involved in a small pilot before the commercial launch of this service.  A total of 19 outlets with high local kenyan population were selected to trial this service.

To send money using M-PESA, the sender in UK will be required to identify themselves and furnish the agent with the recipient’s name, Kenyan mobile number and the amount being sent in Sterling Pounds. This will be converted at current rates and sent in Kenyan Shillings.  Neither party is charged a registration fee.

A transaction fee ranging from £4 to £6.90 will be charged though.

Following authorisation by the Central Bank of Kenya, Safaricom shall be increasing the locations in the UK from which money can be sent to M-pesa customers as well as launching services across other popular remittance corridors

Currently, the maximum amount that can be sent internationally per transaction through M-pesa is £250 while the total allowable per month from a single sender in the UK is £1,000.

The successful take-up of M-PESA in Kenya has clearly demonstrated the demand for easily accessible, secure cash payment services in emerging markets,” said Nick Hughes, Vodafone’s Head of International Mobile Payments. Our partnership with Western Union allows M-PESA subscribers to receive international remittances and builds on the demand we have already seen domestically in Kenya.”

This program aligns a global leader in money-transfer services, the world’s largest mobile operator group, and arguably one of the most impressive success stories in mobile money,” said Matt Dill, Senior Vice President, Western Union Digital Ventures.  In offering M-PESA users the opportunity to receive funds from abroad for the first time, these three companies are changing the way money moves around the
globe.”

Safaricom CEO Michael Joseph said: We wish to invite Kenyans living in the UK to take advantage of this service, which presents a real innovation on our M-pesa menu. Through strategic partnerships with Western Union, Provident Capital and KenTV we are giving them an opportunity to convert across two currencies into M-pesa and send money affordably without any hidden costs directly to the mobile phone of the recipient.”

Zantel to launch mobile cash trasfer service (Tanzania)

Zanzibar Telecom (Zantel) disclosed that it plans to launch a mobile phone money transfer service next week. The service called Z Cash is expected to come to market before a corresponding money transfer service named M-Pesa to be launched by rival operator Vodacom later in the month. ‘We are introducing Z Cash next week. It’s essentially the same kind of service that Vodacom is going to introduce. It’s just that we are going to get there first,’ said Noel Herrity, Director General of Zantel. Herrity added that Zantel had 1 million subscribers at the end of March 2008, up from 684,000 at the end of 2007.

For Best Practices/ Case Studies on Mobile Money – Banking, Remittances, Commerce & Payments. Please contact Christina@WirelessFederation.com