Mobily unveils home-zone billing package (Saudi Arabia)

Saudi Arabian mobile operator Mobily has launched a postpaid package dubbed ‘Mada’, based on home-zone billing. Customers can enjoy a competitive rate whenever they are in a certain geographical area of their choice. Calls made inside the home-zone area are charged at SAR 0.20 per minute for calls made to other Mobily subscribers or fixed-line customers. Similar to Khatty Plus, calls made outside the home-zone or to other mobile networks are charged according to a flat-rate tariff of SAR 0.30 per minute to all national destinations. Subscribers can also assign one international number as their favourite number and enjoy the associated discount. Once Mobily Mada subscribers set their home zone, any calls made to other Mobily customers and fixed-line subscribers within a radius of half a kilometer to a few kilometers will be charged a flat rate of SAR 0.20 per minute. Among other services from Mobily based on this technology are ‘Friend Finder’ and ‘Mobile Map’.

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