ReplaceAds announces the availability of Mobile Ad Network

ReplaceAds, the largest network of audio, video and display ad inventory in the fast growing internet radio business has announced the availability of its new mobile advertising platform. With over 2000 radio stations available on iPhone, BlackBerry, iPod touch, Android and other handset, the company generates more than 250 million mobile advertising impressions per month.

According to John Williams, CEO and Founder of ReplaceAds’ parent company Jetcast, mobile audio and video streaming is growing at a phenomenal rate. The new mobile monetization platform of the company will allow the broadcasters to quickly grow their mobile revenues and for advertisers to easily and cost effectively reach our affluent, and highly engaged mobile audience.

Jetcast is of the opinion that since mobile streaming is hitting an all time high, more people are listening to radio via their Blackberry, iPhone or Android Smartphones than ever before.  As per the ratings of Bridge Ratings, the mobile phone radio audience will reach 40 million by 2015.

Reliance Developing Mobile Games For Virgin Comics

The Economic Times has an update on Virgin Comics:
- Reliance is developing mobile games based on Devi, Snakewoman, Ramayana 3392 AD and Sadhu; out within two moths.
- Apart from the MMPORG online game, a game for Playstation is also in the offing. (not Xbox? Who knows then PS3 will actually be released)
- John Woo and Guy Ritchie (ET calls them “actors”) will direct theatrical versions of the books.
- Snakewoman, Devi and Sadhu comics are going to be launched in India soon, and 18 titles are planned.
Virgin Comics president (India) Suresh Seetharaman also told ET that their plan is to “first develop the characters in a comic book, which is both low cost and is also the best form of expression with both visuals and words.” They then use it to develop an animation series and/or a theatrical release.
That’s what has been done in the past by others, with characters like Superman, Spiderman, The Hulk, and even the X-Men series. Now, monetization models have increased with gaming, and multiple and global modes of distribution-online and on the online

Source- http://www.contentsutra.com

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