www.WirelessFederation.com/news: Orange Group has reportedly acquired UK digital advertising network Unanimis. The combination of the Unanimis premium advertising network with Orange’s mobile and internet assets will enable advertisers, buyers and media agencies to reach over 71.5% of the UK online population and over 66% of the online population across the UK, France, Spain and Poland.
Unanimis will reportedly continue working under it’s brand name and will be a part of the Orange Group Advertising Network. The acquisition will boost Orange’s presence in two of Europe’s three main digital advertising markets – France and the UK.
www.WirelessFederation.com/news:
- Orange to offer mobile broadband and a free dongle for under £5 per month
- ‘Early Bird’ price plans introduced offering unlimited mobile broadband between midnight and 9am daily
- New user controls developed to ensure Orange mobile broadband customers can monitor their download usage more effectively
- Orange price promise on out of bundle UK data usage introduced
Orange has today expanded its mobile broadband portfolio with a selection of new price plans which includes a new offer of mobile broadband for less than £5 a month for existing Orange customers – the lowest pay monthly mobile broadband price plan on the market. This builds on Orange’s commitment to offer UK customers greater choice and value, making it even easier for UK consumers to get online and get the content they want.
Monthly Tariff for Under £5
For only £4.89 per month, all existing Orange mobile (pay monthly and pay as you go) and home broadband customers can enjoy the Orange Internet Everywhere service. Available on an 18 month contract, this great value package comes with a usage allowance of 500 Mb per month .. (more…)
www.WirelessFederation.com/news: Orange UK has reportedly launched free music streaming service for its prepay subscribers. The operator has tied up with Universal Music and Channel 4 to launch Orange Monkey service to offer subscribers free access to a large number of songs streamed to any mobile phone.
The service will target the people who fall into 16-34 and will allow them to create, listen and share playlists via the platform.
At present there is only label on board which may limit the choice of music content. According to the analysts the service will attract a large number of subscribers.
www.WirelessFederation.com/news: Orange is going to offer the new BlackBerry Curve 8520 on both pay as you go and pay monthly tariffs from August. RIM said that it will support mobile access to both Facebook and MySpace, as well as offering the usual email and messaging services. The handset adorns a touch-sensitive optical trackpad and is the first BlackBerry smartphone to feature dedicated media keys, giving customers an easy, convenient way to control their music and videos.
“More and more cell phone users are choosing to upgrade to a smartphone and the new BlackBerry Curve 8520 will undoubtedly convince many more people in the UK to make the switch. It is a great new addition to the BlackBerry Curve series and delivers all the great messaging, social networking and multimedia features that customers have come to love about BlackBerry smartphones,” said Carlo Chiarello, Vice President, Product Management, Research In Motion.
www.WirelessFederation.com/news: Orange UK has launched the HTC Hero yesterday, which was earlier announced to be launched in early July. Orange will be the first UK based operator to introduce the handset. Officially unveiled by HTC one month ago, the Hero is the company’s third Android handset. Its features include a 3.2 inch, 320 x 480 pixels touchscreen display, HTC Sense UI, HSDPA connectivity, Wi-Fi, GPS and a 5MP autofocus camera.
The UK operator will offer the HTC Hero in an exclusive graphite color version, for free on select plans.
www.WirelessFederation.com/news: Orange UK has become the first European operator to launch Mini SIMs, which are aimed at cutting down the waste when customers get new SIM cards.
Orange’s new mini-Sims basically halves the waste by inserting 2 Sims into each “credit-card” like it was done earlier, when SIM cards have come enclosed in a credit card sized piece of plastic which generates 90 per cent waste after the sim is “removed” from its holder.
Orange has been trialing it’s new Mini-Sims with select-pay monthly customers and hopes to extend the service to cover all new Sims.
Tom Alexander, CEO of Orange UK, said, “Orange has recently made some significant changes in becoming a more sustainable, greener business. For instance, 80% of our energy now comes from renewable sources, customers are encouraged to recycle handsets in our stores, and we’ve committed to a universal mobile phone charger. Ultimately our goal is to have no waste involved in providing new Sims and to use organic materials. This is just one small but significant step further in that journey of reducing the environmental impact of our business for our customers.”
www.WirelessFederation.com/news: Orange UK receives exclusive rights for the Toshiba TG01, a Windows Mobile handset. Orange will reportedly offer the handset across UK from today, for free of charge on select tariff plans.
Orange’s Toshiba TG01 comes with an 8GB MicroSD card, and it’s pre-loaded with a “GI Joe” trailer, which should make good use of the phone’s 4.1 inch WVGA display and its 1GHz Snapdragon chipset.
Part of Orange’s Signature Series, Toshiba TG01 features quick links and shortcuts to Orange TV & Video, Orange Maps and Orange World.
www.WirelessFederation.com/news: France Telecom, the parent company of Orange UK, has ruled out of any talks with T-Mobile over forming a Joint Venture in UK.
“Orange has made no such offer to acquire T-Mobile UK and has no interest in making such an offer,” a France Telecom spokeswoman reportedly said.
www.WirelessFederation.com/news: Orange UK will reportedly launch the Google Android based mobile handset HTC Hero in early July. The HTC Hero features a 5-megapixel, auto-focus camera featuring camcorder capability, a gravity sensor, AGPS and 512 MB of memory with space for a 16Gb MicroSD card.
The 3.2-inch HVGA screen includes anti-fingerprint technology which helps the screen to be devoid of fingerprints.
The handset will be offered for free on a £39.15 per month, 2 year contract that includes 1200 any network minutes and unlimited text messages.
