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The demand for smartphones around the world continues to witness a rise as users across segments have been increasingly replacing traditional handsets with smartphones by Samsung and Apple. According to a report by IDC, the worldwide smartphone market went up by 55 per cent in Q4 2011, largely driven by the demand for the Apple iPhone 4S.
As per the report, around 492 million smartphones were shipped in 2011, a 61 per cent rise from 305 million units in 2010. Apart from the introduction of high and medium-end devices by telecom giants Samsung and Apple, affordable handsets by these firms have gone a long way in increasing their presence in the market.
South Korea’s Samsung emerged as the leading smartphone maker for 2011, with the launch of its successful range of the Galaxy series, primarily the Galaxy SII and Galaxy Nexus. The Apple iPhone 4S helped the US manufacturer maintain its market position as well as set a new shipment volume record for a quarter.
Smartphone vendor Nokia attempted to gain back some its market share with the launch of its Windows Phones, the Lumia 710 and Lumia 800, while BlackBerry maker, Research in Motion (RIM), is still working towards recovering from the losses caused due its network outage and hopes to release its updated handset by the end of the year. Taiwanese handset maker, HTC also saw a decline in the volumes shipped in the fourth quarter as compared to the previous quarter.
