Telecommunications provider Vodafone Egypt is upgrading its One-NDS platform provided by Nokia Siemens Networks in a bid to offer users personalized mobile services thereby enhancing customer experience. According to company reports, Tony Dolton, Chief Technical Officer, Vodafone Egypt has said that with a fast growing emerging market, characterized by increased uptake of smartphones and tablets, subscribers are looking for more, highly personalized services. He added that staying competitive demands introduction of new features and services at a faster pace. Further, with its simplified architecture and high resilience, Nokia Siemens Networks’ One-NDS platform will enable them to do just that.
As per sources, Sharaf El-Din Mohamed, head of the Vodafone Egypt customer team at Nokia Siemens Networks claims that this implementation will provide the base for a more efficient and flexible management of subscriber data. He added that the project will help the operator to analyze current market segments, while improving subscriber loyalty.
