3UK launches Disney on Demand
On Demand Group and The Walt Disney Company UK have agreed a deal to provide subscribers with on-demand access to entire episodes of hit television shows via 3 UK’s first ever mobile TV subscription video-on-demand (SVOD) service.
Under the terms of this deal, Disney will offer hundreds of episodes to subscribers on the 3 network in the UK, including ABC Studios award winning live action series ‘Lost’, ‘Desperate Housewives’, ‘Grey’s Anatomy’ and more.
According to the CEO of On Demand Group, Tony Kelly, the company is pleased to help one of the world’s premier media companies to create its presence in a new medium. He is of the opinion that the Walt Disney Company UK’s arrival on 3 mobile demonstrates the tremendous potential for fully managed on-demand services that offer full control to subscribers however they chose to watch.
